How do I apply for the Segment nonprofit discount?

Review the nonprofit discount details on Segment's official documentation page. Contact Segment's support team directly to request the nonprofit discount. Provide proof of your nonprofit status (501(c)(3) determination letter or equivalent). Support team reviews eligibility and applies the $120/month discount to your account. When the promotion expires, billing returns to standard rates

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Data & Analytics

Segment Nonprofit Discount & Pricing

$120/month discount on the Segment Connections Team plan, effectively making the base tier free for qualifying nonprofits

SPECIAL NONPROFIT PRICING

Nonprofit Discount

Special Pricing

Team Plan (Nonprofit Discount)

Verification

Manual Review

Simple verification process

Renewal Terms

Auto-Renews

Automatically renews each year

Last verified: Mar 1, 2026

Official nonprofit program from Segment • View nonprofit terms

Learn More Pricing Terms Get Started

About the Tool

What is Segment?

Segment (Twilio Segment) is a customer data platform (CDP) that collects, unifies, and activates constituent data from across your organization's digital presence. It captures behavioral and transactional events from websites, apps, and backend systems, then routes that unified data to 700+ downstream tools including Salesforce, Mailchimp, Google Analytics, and data warehouses.

At its core, Segment creates a single "golden profile" for each person in your database, merging data from multiple sources through identity resolution. This unified view powers personalized outreach, targeted campaigns, and impact reporting. For nonprofits, this means being able to understand each donor or program participant across every touchpoint, from initial website visit through donation to multi-year retention.

Segment is especially valuable for nonprofits that use multiple tools and struggle to get a complete picture of constituent engagement. By connecting Salesforce, Blackbaud, email platforms, and your website through a single CDP, you eliminate data silos and build the analytical foundation needed for modern fundraising, program delivery, and reporting.

700+ Integrations

Connect your nonprofit's existing tools including Salesforce, Blackbaud, Mailchimp, Google Analytics, and data warehouses through a single, unified data pipeline.

Unified Constituent Profiles

Identity resolution merges data from all sources into a single profile per donor or program participant, enabling personalized outreach and a true 360-degree view of engagement.

Real-Time Data Activation

Trigger actions across tools the moment a constituent takes an action, enabling timely follow-up communications, personalized journeys, and automated workflows.

AI-Powered Predictions

Predictive traits identify constituents most likely to donate, churn, or qualify for specific programs, helping nonprofits prioritize outreach and intervene proactively.

Learn More About Segment

Eligibility Requirements

Must be a registered nonprofit organization
Proof of nonprofit status required
Available to both new and existing Segment customers

How to Apply

1
Review the nonprofit discount details on Segment's official documentation page
2
Contact Segment's support team directly to request the nonprofit discount
3
Provide proof of your nonprofit status (501(c)(3) determination letter or equivalent)
4
Support team reviews eligibility and applies the $120/month discount to your account
5
When the promotion expires, billing returns to standard rates

Included Features

Access to these Segment features

Unlimited data sources
700+ destination integrations
1 data warehouse destination
1,000,000 Reverse ETL records per month
Public API access
10,000 Monthly Tracked Users (MTUs) at base tier
14-day free trial of full Team plan features
Real-time event streaming
Identity resolution (with Unify add-on)
Audience segmentation (with Engage add-on)

Limitations

MTUs beyond 10,000/month incur additional charges at standard overage rates
HIPAA eligibility, advanced data governance, and unlimited seats require Business plan
Unify (identity resolution) and Twilio Engage (journey orchestration) are paid add-ons
When the nonprofit discount promotion expires, billing returns to standard pricing

Learn More About Segment

Explore our detailed guides and comparisons to get the most out of Segment's AI features

Segment Customer Data Platform

Explore Segment's features for nonprofits

Learn how Segment's CDP unifies donor and constituent data across your nonprofit's tools, enabling personalized outreach and better impact reporting.

View Tool

HubSpot Nonprofit Discount

40% off CRM and marketing automation

HubSpot offers 40% off Professional and Enterprise plans for nonprofits. Integrates seamlessly with Segment to activate your constituent data across email, ads, and CRM.

View Discount

Amplitude Nonprofit Discount

Free product analytics for nonprofits

Amplitude's Growth plan is free for nonprofits with up to 10 million monthly events. Pairs with Segment to analyze constituent behavior and improve program outcomes.

View Discount

AI-Powered Donor Retention Strategies

Use data to improve donor lifetime value

Learn how nonprofits are using data platforms and AI to identify at-risk donors, personalize retention campaigns, and improve long-term fundraising outcomes.

Read Article

FAQ & Terms

How much is the discount?

$120/month discount on the Segment Connections Team plan, effectively making the base tier free for qualifying nonprofits

Who is eligible?

Must be a registered nonprofit organization. Proof of nonprofit status required. Available to both new and existing Segment customers

What's included?

Unlimited data sources, 700+ destination integrations, 1 data warehouse destination, 1,000,000 Reverse ETL records per month, Public API access, 10,000 Monthly Tracked Users (MTUs) at base tier, 14-day free trial of full Team plan features, Real-time event streaming, Identity resolution (with Unify add-on), Audience segmentation (with Engage add-on).

Terms & Conditions

•Nonprofit discount requires ongoing proof of nonprofit status
•Additional MTUs beyond the base 10,000/month are billed at standard overage rates
•The $120/month discount applies to the base Team plan fee only

Last Verified: 3/1/2026 • Always verify current terms on the official program page.

Note: Prices may be outdated or inaccurate.